Wine Communication and Marketing
Florence University of the Arts and Apicius International School of Hospitality
Area of Study
Business, Communication, Economics, Human Resources, Marketing
Taught In English
Course Level Recommendations
ISA offers course level recommendations in an effort to facilitate the determination of course levels by credential evaluators.We advice each institution to have their own credentials evaluator make the final decision regrading course levels.
Recommended U.S. Semester Credits3
Recommended U.S. Quarter Units4
Hours & Credits
OverviewThis course looks at the business and marketing aspects of the wine industry. Students will be presented with the following topics: an Introduction to Communication Theory, Wine Communication, Introduction to Management and Marketing Theory, Wine Marketing, Economics of the World Wine Industry, Human Resource Management.
Courses and course hours of instruction are subject to change.
Eligibility for courses may be subject to a placement exam and/or pre-requisites.
Some courses may require additional fees.
Availability of courses is based on enrollment numbers. All students should seek pre-approval for alternate courses in the event of last minute class cancellations