International Strategy

Vrije Universiteit Amsterdam

Course Description

  • Course Name

    International Strategy

  • Host University

    Vrije Universiteit Amsterdam

  • Location

    Amsterdam, The Netherlands

  • Area of Study

    Business, International Business

  • Language Level

    Taught In English

  • Course Level Recommendations

    Upper

    ISA offers course level recommendations in an effort to facilitate the determination of course levels by credential evaluators.We advice each institution to have their own credentials evaluator make the final decision regrading course levels.

    Hours & Credits

  • ECTS Credits

    6
  • Recommended U.S. Semester Credits
    4
  • Recommended U.S. Quarter Units
    3
  • Overview

    COURSE OBJECTIVE
    ACADEMIC AND RESEARCH SKILLS – STUDENTS CAN CONDUCT A BASIC INTERNATIONAL RESEARCH PROJECT FROM START TO FINISH ACADEMIC SKILLS (THREE AS)
    After successfully completing this course, the student
    • can analyze and demonstrate an understanding of theoretical frameworks developed about the internationalization pattern of MNEs (Analysis)
    • is able to recognize fundamental structures and to leave out irrelevant information (Abstraction)
    • is able to put forward well-founded, substantiated points of view, both in spoken and written format (Argumentation)

    BRIDGING THEORY AND PRACTICE KNOWLEDGE: Demonstrates theoretical and empirical knowledge concerning the relevant areas in international business administration
    After successfully completing this course, the student:
    • can explain, contrast and compare basic theories, models and concepts of international strategy

    APPLICATION: Can propose a solution to an international real-life business problem by applying relevant theories and methodologies.
    After successfully completing this course, the student:
    • Is able to provide practical solutions to a real-life case by applying internationalization theories and concepts

    SOCIAL SKILLS – STUDENTS ARE ABLE TO EFFECTIVELY MANAGE DIFFERENT PROFESSIONAL ROLES IN A CROSS-CULTURAL ENVIRONMENT
    After successfully completing this course, the student:
    • is able to present (both orally and in writing) on substantive issues in international strategy and provide business recommendations
    • has a thorough understanding of roles and needs a specific stakeholder, in this case a board of directors of an MNE
    • can work well in a team and reflect on his/her own role in the team
    • is sensitive to cross-cultural differences, understands how these translate into social contexts and is able to deal with those differences in social interactions

    COURSE CONTENT
    This course will provide students with a better understanding of the core strategic choices that firms must make when they expand abroad. The fast changing dynamics of industries caused by pressures of globalization have made it essential for organizations to understand the global competitive environment and to adapt quickly. As a result of the intensification of these pressures it is important that (future) managers understand how organizations internationalize and which consecutive strategic choices firms must make. The course aims to provide future managers with a better understanding on the way firms can create and sustain competitive advantage in an international environment and on the way organizations expand abroad. The course has a strong theoretical component as well as a practical component. In the latter, students will gain real life experience by investigating internationalization options for an existing organization. Students will work as consultants and provide strategic advices to the top executives of that organization for its expansion in three specific countries.

    TEACHING METHODS
    Lectures
    Tutorials

    TYPE OF ASSESSMENT
    Essay - individual assessment
    Assignments - group assessment
    Written exam - individual assessment
    Mandatory attendance tutorials

    RECOMMENDED BACKGROUND KNOWLEDGE
    International strategy is a course that builds on several elements of the previous 1,5 years and there are strong linkages with a number of specific courses. First, the theory discussed in the course People in Business and Society not only has an influence on the individual, but it has an effect on the internationalization process of firms as well. Second, the lessons learned during International Economics help students to better understand the international strategies that MNEs pursue. Third, the course builds on existing knowledge you gained in the course Organization Theory. Finally, it also builds on the content of the courses on HRM & OB as well as on BIS.

Course Disclaimer

Courses and course hours of instruction are subject to change.

Some courses may require additional fees.