Introduction to Visual Communication

University of Queensland

Course Description

  • Course Name

    Introduction to Visual Communication

  • Host University

    University of Queensland

  • Location

    Brisbane, Australia

  • Area of Study

    Communication, Visual Arts

  • Language Level

    Taught In English

  • Course Level Recommendations

    Lower

    ISA offers course level recommendations in an effort to facilitate the determination of course levels by credential evaluators.We advice each institution to have their own credentials evaluator make the final decision regrading course levels.

    Hours & Credits

  • Host University Units

    2
  • Recommended U.S. Semester Credits
    4
  • Recommended U.S. Quarter Units
    6
  • Overview

    Course Description
    This course focuses on an exploration of issues relating to visual culture, visual research methodologies and the ethical practice of visual representation. It will emphasise practical and reflective experience in visual 'storyboard' editing and narrative construction.
     
     
    Course Introduction
    Foundation principle: This is not a craft-based course intended to teach the technical skills of visual design and production.
     
    There will be some basic craft skills involved in completing the assessment tasks (and this will be supported through optional workshops and online tutorials run in association with the regular class sessions). The core of this course however, is an introduction to critical thinking about the particular opportunities and challenges involved in constructing narrative meaning through visual means. This course will provide an introduction to principles of visual practice that will be expanded and refined in later School of Communication and Arts (SCA) courses (in both the journalism and the communication streams of our programs) that will involve more attention to specific technical/craft skills.
     
    The lecture component of the course focuses on an exploration of issues relating to visual culture, visual research methodologies and the ethical practice of visual representation in professional communication.
    The tutorials in this course are hands-on studio workshops that will emphasise practical and reflective experience in visual 'storyboard' editing and narrative construction. In these workshops, students will be encouraged to work with simple digital camera equipment or basic visual media, concentrating on depth and quality of content over technique. Students will work in 'syndicates' - loose groupings that allow for beneficial peer-assisted learning while retaining independence in the assignment tasks.
     
     
    Learning Objectives
    After successfully completing this course you should be able to:
    • Apply visual story-telling skills in the production of effective visual communication.
    • Articulate an advanced understanding of visual culture and visual rhetoric.
    • Create, reflect upon and refine appropriate forms and modes of visual communication.
    • Apply visual research and narrative construction skills to specific media
    • Practice modes and methodologies of visual communication within a philosophical and social context that includes respectful acknowledgement of civic responsibility.
     
    Class Contact
    1 Lecture hour, 2 Tutorial hours
     
    Assessment Summary
    Portfolio (Elements of Visual Language): 20%
    Portfolio (Work in Progress): 30%
    Portfolio (Final): 50%

Course Disclaimer

Courses and course hours of instruction are subject to change.

Eligibility for courses may be subject to a placement exam and/or pre-requisites.

Some courses may require additional fees.

Credits earned vary according to the policies of the students' home institutions. According to ISA policy and possible visa requirements, students must maintain full-time enrollment status, as determined by their home institutions, for the duration of the program.