Gender, Work, and Consumer Culture
University of Otago
Dunedin, New Zealand
Area of Study
Taught In English
GEND 101 or GEND 102 or 54 points
Course Level Recommendations
ISA offers course level recommendations in an effort to facilitate the determination of course levels by credential evaluators.We advice each institution to have their own credentials evaluator make the final decision regrading course levels.
Recommended U.S. Semester Credits3 - 4
Recommended U.S. Quarter Units4 - 6
Hours & Credits
Explores the relationships between gender, paid and unpaid work, and cultures of consumption. Topics include labour force change, gendered production of consumer goods, fashion, retailing and the consumption of gender identities.
This paper will provide an introduction to the relationships between gender, work (both paid and unpaid) and the emerging field of consumer culture studies. We examine why women and men often experience work differently. Consumer culture is the other side of the coin: patterns of spending the money we earn. As consumers we often rely on the work of ourselves and others, and we examine how consumer practices are also gendered. Specific topics include assumptions about work, emotional labour, the changing labour force, theories of work and consumption, shopping malls and the ambiguous spaces of suburbia.
2 lectures per week and a tutorial for 6 weeks of the paper.
- Theories of work and consumer culture
- Gender and the labour force
- Unpaid work
- Emotional labour
- Histories of consumer culture
- Gender and shopping
- Malls and department stores
By the end of the paper, students should:
- Be able to discuss relationships between gender, work and consumer culture
- Think critically about the world of work and consumer culture
- Have had practice in developing written and verbal arguments
Courses and course hours of instruction are subject to change.
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