Enterprise in Society

Course Content:

The module examines small business management realities through a visit to a small
enterprise: how do small business owners manage their businesses? Is it the same as in
large companies? If not, why not? Different types of small enterprise such as social
enterprises, high-tech companies and family businesses are studied to identify their
specific issues.

The module later scrutinises government policy and the measures that can be taken to
foster entrepreneurship and small enterprise growth. Finally, you will find out what it
takes to be an entrepreneur and start your own innovative business.
Topics covered include:

Autumn Semester:
? Defining terms small business owners or entrepreneurs: enterprise or
entrepreneurship? Innovator or reproducer?
? Management functions in smaller enterprises (marketing, operations/ human
resource management, innovation, creativity and finance) and the differences in
small business management compared to larger organisations:
? Networking: its vital role in smaller enterprises.
? Interpreting Financial Performance
? Factors influencing business start up, growth and closure
? Basic skills for start up.

Spring Semester:
? Small business contribution to national economies across the world: enterprise
development as a tool of the national social and economic development.
Enterprise in developing countries and transition economies.
? The Global Entrepreneurship Monitor (GEM
? Enterprise & Small Business Policy
? Issues encountered in diverse enterprises according to country: ethnic minority,
female owned and family small businesses.
? Enterprise Policy: Arguments for & against

Teaching: Lectures and seminars

Assessment:
STUDY OPTION 1:
? Exam (50%)
? Coursework: Group report (50%)
STUDY OPTION 2: Individual assignment (100%)
STUDY OPTION 3: Exam and Assignment (100%)

Study Option 1 = Whole Year
Study Option 2 = Autumn
Study Option 3 = Spring/summer