Innovation and Technology Management in International Business

CATALOG DESCRIPTION: Origins and sources of creativity and innovation and the role of technology as a contemporary strategic imperative for multinational corporations. Innovation strategy, the R&D process and the management of knowledge. Innovation and value creation and sustainability from innovation.

RATIONALE: This module enables students to evaluate the role of technology as a core strategic imperative for international companies and the impact of innovative activities on value creation across markets. Students also understand the inter-relationships between technology, innovation and sustainability and how eco-innovation is increasingly critical for success in international markets. Overall, the module will help students to understand the contemporary managerial challenges associated with effectively leveraging and managing creativity, innovation and technology in international business.

LEARNING OUTCOMES: As a result of taking this course, the student should be able to:

1. Discuss key concepts and theories pertaining to the strategic role of innovation and technology management in international business and MNEs.

2. Interpret the difference between creativity, innovation and technology and assess the impact of each concept on the competitiveness of international corporations.

3. Explain the relationship between technology sources, R&D activities, sustainability and elements of knowledge-related competitiveness.

METHOD OF TEACHING AND LEARNING: In congruence with the teaching and learning strategy of the college, the following tools are used:

- Classes consist of lectures, specialized video presentations, case study analysis, guest lectures, interactive discussions, and critical analysis of additional readings.

- Office Hours: Students are encouraged to make full use of the office hours of their instructor in order to consult and discuss issues related to the course's content.

- Use of blackboard site, where instructors post lecture notes, assignments instructions, timely announcements, as well as additional resources.

ASSESSMENT:

Summative:

First Assessment: Term project (individual, 2,300- 2,700 words) 60%

Final Assessment: Written Examination (essay-type questions) 40%

Formative: Case study analysis and in-class discussion 0

The formative assessment aims to prepare students for the examination. The term project tests the Learning Outcomes 1 and 2. The final examination tests Learning Outcome 3.