Experience Design

This course explores the typical tools and techniques of a contemporary experience design project, in the intersection among people, spaces, strategies, digital services, artificial intelligence and the basic idea of "information". This is the real and virtual space based on the production and diffusion of data, their transformation, the interfaces that make them intelligible, navigable, manageable and editable, the new scenarios, the reprogramming of existing models and the implications of all that in the perception and use of the real space. Nowadays, the information society paradigm permeates culture and design: complex systems, networks, exchanges between real and virtual systems, mixed realities, new ecosystems and new concept of ecology. During the classroom activity, the course will develop a strategic project of a service or experience based in a hybrid real and digital space, from a user-centered perspective, that could also require an extension of the project in the fields of interface design and interaction design.