Course Description
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Course Name
Entrepreneurship and New Venture Creation
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Host University
Universidad Autónoma de Barcelona
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Location
Barcelona, Spain
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Area of Study
Business Administration, Entrepreneurship, Management
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Language Level
Taught In English
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Contact Hours
45 -
Recommended U.S. Semester Credits3
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Recommended U.S. Quarter Units4
Hours & Credits
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Overview
OBJECTIVES
This course is set out to empower students by providing the knowledge, skills and attitudes to achieve entrepreneurial success in a variety of settings (independent as well as corporate entrepreneurship). The course aims to provide students with a mindset that supports creativity and innovation needed to transform ideas into new ventures that create value and wealth. By linking theory and practice the course is also offering students a hands-on experience in planning and developing new ventures.
REQUIREMENTS
Fluent English
LEARNING OUTCOMES
A. Student learning outcomes:
1. Develop an entrepreneurial mindset to deal with high uncertainty in market environments
2. Acquire the knowledge and spirit for new business venturing
3. Build skills and abilities in entrepreneurship and new venture creation
4. Understand the entrepreneurial process from idea generation to concept development and creation of the venture
5. Gain knowledge on the diverse characteristics of entrepreneurs
6. Gain abilities in idea generation and evaluation
7. Learn how to evaluate new business opportunities
8. Acquire abilities in conducting an effective feasibility analysis
9. Understand the importance of the planning process and learn how to develop, write and present an effective business plan for a new ventureB. College learning outcomes:
This course is designed to help you enhance your skills in the following areas:1. Critical thinking
2. Creative thinking
3. Oral communication
4. Ethics/Values
5. Global concerns
6. Information resourcesCONTENTS
What is entrepreneurship and who is the entrepreneur?
Discovering new business opportunities
Entrepreneurial innovation
Opportunity evaluation: product feasibility
Concept test development
Opportunity evaluation: market feasibility
Start-up projects
Evaluating financial viability
Sources of funding
The Business Plan
The lean start-up: some case studies
Entrepreneurial marketing
Evaluating growth opportunities
Growth strategies
Course Disclaimer
Credits earned vary according to the policies of the students' home institutions. According to ISA policy and possible visa requirements, students must maintain full-time enrollment status, as determined by their home institutions, for the duration of the program.
ECTS (European Credit Transfer and Accumulation System) credits are converted to semester credits/quarter units differently among U.S. universities. Students should confirm the conversion scale used at their home university when determining credit transfer.
Please reference fall and spring course lists as not all courses are taught during both semesters.
Availability of courses is based on enrollment numbers. All students should seek pre-approval for alternate courses in the event of last minute class cancellations