Course Description
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Course Name
Social Media Marketing
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Host University
Universidad de Piura - Lima
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Location
Lima, Peru
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Area of Study
Marketing, Media Studies
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Language Level
Taught In English
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Credits
4 -
Recommended U.S. Semester Credits4
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Recommended U.S. Quarter Units6
Hours & Credits
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Overview
Este curso es para estudiantes que estén interesados en desempeñar las funciones de un CommunityManager. Consiste en un juego de simulación en el que los grupos publicarán contenido para una empresa específica y sus productos en plataformas de redes sociales para conectarse con grupos de segmentos específicos con la esperanza de crear una relación duradera y vender más.
This course is for students who are interested in performing the functions of a community manager. It consists of a simulation game in which groups will post content for a specific company and its products on social media platforms to connect with specific segment groups in hopes of creating a lasting relationship and selling more.